The iPad app increases the appeal of the collection with a swirling presentation of the collection items on the iPad. The iPad app enables remote order entrance, viewing order history and viewing item variants for upsell, from any given place at any given time. The iPad app is downloadable as a free trial from the app store.

The iPhone app can be used by the retailer to place orders at the wholesaler or brand owner. With the iPhone, the retailer scans the QR codes or barcode labels of the items which need to be re-ordered. The retailer is automatically directed to an image view of the item and taps the labels on the screen to order the corresponding sizes. The order is automatically processed in the wholesalers or brand owners ERP system, enabling quick and efficient delivery of the ordered items to the retailer.

Both apps are directly connected to fashion ERP solution itSuitsFashion and to ERP solution Microsoft Dynamics NAV. Besides that, connections with all other ERP systems are possible.

Nick Andriesse, CEO at Apptitude: “The iPad and iPhone market have respectively grown by 183% and 142% last year and the growth expectations for the coming years are enormous. Private and business use of mobile devices as smart phones and tablets are becoming more intertwined and the increase of business apps is therefore a logical consequence.

The partnership between Apptitude and it suits IT brings knowledge and expertise of app development together with the extensive knowledge and experience in the fashion industry. This cooperation has led to an innovative, user-centered product, which has already been launched at several well-known brands in the fashion industry. Representatives and agents who are already using app in their everyday job, realize effective sales results by the increased information flows. The response from the market is overwhelming!”

Paul Jonker, CEO at it suits IT Holding: “By using the apps, brand owners and wholesalers can speed up their sales processes and make them much more efficient at the same time. This saves both the brand owner/wholesaler as the retailers enormous amounts of work, realizing a huge cost reduction in the ordering process. Besides that, the investment model for use of the apps is scalable, so you only pay for the actual number of users of the app a month.”

Apptitude is a young, fast growing and innovative IT company that specializes in developing high-performance mobile business applications. Apps developed by Apptitude are known for their visual appeal and technical superiority. Apptitude develops apps for iPhone, Android and Windows Phone. Because of the clear market demand the focus currently is on the development of iPhone and iPhone applications.